I love this backpack because I have SO MANY FOOD ALLERGIES. Now when I go places I don't have to feel like a dummy always bringing my food around. I bought a slim ice pack and it stays very cool. I don't put my laptop in it (I have a pc, it would not fit) but sometimes my ipad, book, or notebook.

Here are the cons:

I wish it had an added pocket to the outside for personal items. Enough for a phone, wallet, keys, a pen, etc... I bring this sucker everywhere on trips. Especially traveling through the airport because I normally can't eat anywhere at the airport. Now with the more strict rules about personal belongings, there is no where to put the basic needs.

The cooler is awesome, it stays cool. I just really wish it was a little bit more practical. I hate having a backpack and a purse.

I was drawn to the backpack because I wanted something convenient when I work downtown. I normally would carry one backpack and tote bag for my lunch while taking the train. With this, I planned to bring my lunch container, laptop and notebook. I watched so many videos, read reviews before deciding on the backpack. After a few months, here is what I’ve found challenging:

- laptop carrier and depth: the videos show the user bringing their MacBook and how it fits smoothly into the flap. I have an HP and though it fits, it makes the backpack flap hard to cover sometimes. Also, am I the only one who brings their charger to work? Which brings me to my next point

- depth: it doesn’t fit everything I would like. Ideally, I’d like to bring my laptop, charger, small headphones, one thin Rocketbook and my lunch container. It doesn’t fit. The only way it fits, is if I have MacBook and food container…maybe a small water bottle. The flap doesn’t close all the way

Overall, this backpack is very well built. It’s structured and really does keep your food/drinks cool. I would like to see this backpack improve by considering other laptops compatible with the sizing of the flap and more depth/space to add other things. I believe with these improvements, the backpack could offer so much more!

It looks really nice, for sure, but it isn’t as spacious as I had hoped. The top of the sides are pinched with a stitch, for shape I assume, and this makes it a little awkward and reduces the volume you can put in it. It’s a nice pack just for YOUR lunch but won’t accommodate enough supplies for your kids or if you are taking a trip. It’s not expandable in any way. But it does have the looks, if not the depth of a traditional backpack or the ability to grow if you need to pop in a few more items.